Introduction
Inspired by the captivating motion design of Google Home's launch, I embarked on a project to replicate the fluid and dynamic animations that showcase the brand's iconic colors and design language. This endeavor was driven by my passion for Google's visual aesthetics and my curiosity about how these seamless transitions are crafted.
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ProjectPersonal Project
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YearJan 2019
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ToolsIllustrator, After Effects
Objective
The primary goal was to study and replicate the motion movements, ensuring each element's entrance and exit mirrored the professional quality seen in Google's original presentation. By utilizing only keyframes and working within a fast-paced environment, I aimed to achieve precision without the aid of major plugins.
Process
I meticulously analyzed the animations, deconstructing how each shape and element interacted within the scene. This involved understanding timing, easing, and the flow of visual elements to create a cohesive and engaging motion experience.
Outcome
The result was a high-fidelity replication of the original motion design, showcasing my ability to adapt complex animations using fundamental tools and techniques. This project highlights my keen eye for detail, problem-solving capabilities, and proficiency in motion design—all integral to my approach as a visual communication specialist.